Big News Folks: After a hugely successful pilot phase, we are now announcing the general availability of our realtime ad network, RiotWise, for all developers to monetize their mobile apps, desktop clients, social search engines, and other applications in the realtime web space.
Announcement Details:
- RiotWise ads are contextually relevant in realtime, resulting in high Click Through Rates (CTR). Advertisers include a range of publishers such as entertainment sites, sports networks, and news organizations. Dynamically created ads link to quality content from these publishers that relates directly to a users’ realtime search term or a global trending topic.
- RiotWise ads have been performing at 3-4 times industry standard CTR for ads in realtime web apps, delivering significant revenue to developers.
- Developers have flexibility to display RiotWise ads in a manner that best suits users of their particular application. For example, partners such as Digsby (the wildly popular social messaging client) and ÜberTwitter (the #1 Twitter Client for BlackBerry) are showing ads directly in the realtime stream. Other implementations include more traditional mobile banner placements or the familiar AdSense-style text block.
- OneRiot shares advertiser revenue with developers.
- All developers interested in monetizing their applications with RiotWise should email riotwise@oneriot.com. More information and RiotWise API documentation can be found on the OneRiot Developer Network.
[...] 15, 2010 at 12:16pm ET by Matt McGee OneRiot has announced the full rollout of RiotWise, a service that it calls “the first ad network for the realtime [...]
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